Up until 2010, despite bowel cancer being the second biggest cancer killer in New Zealand, no one was advocating for bowel cancer or working to increase awareness of symptoms. So a group of bowel cancer survivors joined forces with industry experts, and founded our much-needed charitable organisation.
Our key milestones
Charitable organisation launched
Our charitable organisation was launched at Parliament by a group of New Zealanders affected by bowel cancer, with the support of clinicians committed to improving bowel cancer awareness among the general public and health professionals.
Our award-winning ‘Never Too Young’ campaign was launched nationwide, helping raise awareness that bowel cancer can strike at any age and encouraging Kiwis not to ‘sit on their symptoms’ (see nevertooyoung.org.nz and #nevertooyoung).